Brainlabs hosts YouTube Unboxed in partnership with Google

Earlier this month, we had the pleasure of co-hosting YouTube Unboxed with our partners over at Google.

We explored why YouTube is where the UK chooses to watch the content they love, and how to navigate the dynamically changing video landscape and provide competitive advantage for your brands.

Brainlabs’ SVP of Strategy & Planning, Venya Wijegoonewardene and VP of Programmatic, Alex Glover took to the stage to share how we’ve taken our trademark, experimentation-led approach to the messy mid-funnel and built our own rules for how to win on YouTube.

You can read our guide to Winning the Mid-Funnel on YouTube here.

A special thank you to our clients Michael Garvey at Simply Business and Kat Chinnock at Which? who kindly joined us on stage to share their success stories and of course to our co-hosts Google for sharing this afternoon with us.

Check out the highlights from YouTube Unboxed in partnership with Brainlabs here.