Four tips for future-proofing your Conversion Rate Optimization strategy
Your CRO strategy is likely no stranger to the all-important privacy changes that the internet has been experiencing in recent years. We predict that in the next 1-3 years, your CRO capability will face major challenges to delivering impactful A/...
Ecommerce during the COVID-19 pandemic: How to turn challenges into online growth opportunities
The COVID-19 pandemic has caused knock-on effects on almost every aspect of our lives. The retail industry is no exception: 2020 has seen a 26% increase in online fashion sales as a result of consumers drastically shifting their buying habits toward...
We’re the #1 Digital Agency in the UK according to marketers
Wowzers, Brainlabs has been named the best digital agency by peers in The Drum’s 2021 UK census! We're super honored to be rated so highly by our fellow marketers – thank you to everyone who voted for us! To celebrate this exciting news, our G...
A recruitment paradox: how to create a human-centered AND bias-free hiring process
If to be human is to be biased, is it possible to create a human-centered and bias-free hiring process? At Brainlabs, we aim to create a human-centered candidate experience where candidates deeply understand: who we are, the job th...
Brainlabs acquires CRO agency User Conversion to reach supersonic heights
It’s a great week for Brainlabs!! We’re thrilled to announce that we’ve acquired the brilliant conversion rate optimization agency User Conversion, who bring with them a wealth of digital expertise to support advertisers with optimizing digital p...
How can you remove a URL from Google’s search results?
There are a number of cases where you may not want pages appearing in the SERPS, and this blog post discusses the different ways we can do this. The main ways to keep a page out of the search results are: Noindex tagsBlocking on robots.txtDeletin...
The secret to an effective client call: The Agenda
We all know that client calls are an important way to convey to the client what you have been working on, the status of their account, and to gain clarity on special projects. How those calls play out relies on having a solid agenda. Not only a soli...
You had me at First-Party Data: How rom-coms teach us the importance of getting to know those closest to us
It’s Valentine’s day and love is in the air... But so is a life-threatening virus, so maybe best to stay inside, grab some snacks and cosy-up in front of your favourite rom-com to learn all about the importance of first-party data. Sorry, w...
Brainlabs joins Google’s International Growth Program
We’re delighted to announce that we’ve joined Google’s International Growth program for Google Partner agencies! This means we are one of the very first externally-recognised Google export partners, giving us access to tools and resources to help...