Brainlabs speaks to AdAge about the evolution of Google’s Performance Max solution
Many marketers and brands exploring Google's AI-driven advertising solution, Performance Max, are still in the dark about its workings, with those experimenting reporting unexpected outcomes. Our Chief Product Officer in North America Jeremy Hull...
Agnieszka Kosik appointed as Brainlabs’ Poland CEO
We’re thrilled to announce the appointment of Agnieszka Kosik as CEO, Poland as we continue our global expansion plans. Kosik's initial remit is to focus on rapidly building out the Brainlabs' brand and operations across Poland. In 2024, he...
Jon Molina shares results from our implementation of Meta’s Conversions API Gateway
A strong, foundational data strategy that puts the customer first has never been more important for advertisers looking to get the right message to the right person at the right time. Enter Meta's must-have tool for leveraging first-party d...
Brainlabs’ AI partnership with Icelandair featured in Forbes
Artificial intelligence isn’t ready to replace pilots, but it will simplify flight search, deliver more competitive airfares, and help airlines fly sustainably. Recent advances in the world of machine learning have given us a good sense of what lies...
Brainlabs named the fourth fastest growing large agency in Adweek’s Fastest Growing Agencies 2023
We’re thrilled to share that Brainlabs has clinched the fourth spot in the Top Large Agencies category in Adweek's Fastest Growing Agencies 2023 rankings. This achievement underscores our relentless dedication to excellence and innovation. It's a te...
Brainlabs helps boost easyJet holidays’ ROAS by 13% with innovative Value-Based Bidding Strategy
We’re committed to helping our clients achieve outstanding results. We've worked hand-in-hand with the easyJet holidays team and Google Marketing Platform (GMP) to uncover new strategies that helped easyJet holidays achieve a remarkable 13% boost in...
Brainlabs crowned the 2023 Google Premier Partner Awards winner for Brand Awareness
We're delighted to share the news that Brainlabs has been named the 2023 Google Premier Partner Awards winner for Brand Awareness in EMEA. The award recognizes the incredible work our teams carried out for our valued client, Simply Business. Sear...
Julia Amorim, Head of Creative Speaks to Adweek about AI in the Creative Process
The recent surge in generative AI applications in advertising has been met with a mixture of excitement and caution. As agencies grapple with a multitude of pitches from both established tech giants and new entrants, they're uncovering areas where t...
Daniel Gilbert shares his plans to pioneer a new era of media agencies
Last month, Brainlabs secured a private equity investment from Falfurrias Capital Partners, which succeeded private equity firm Livingbridge as a key investor in the growing agency challenger.Our Global CEO, Daniel Gilbert sat down with Jack Benjami...