Fernando Emilio Silva appointed as Brainlabs’ first LATAM CEO
We’re thrilled to welcome Fernando to Brainlabs as CEO, LATAM. Based in Mexico, he will grow the agency’s existing presence across the region.
Fernando arrives at Brainlabs with extensive experience across the media industry in LATAM having served as the CEO at MediaCom LatinAmerica for 7 1/2 years and previously as Chairman for North LATAM at Publicis Media for 4 years. Before that he served as MD at OMD International and CEO at OMD Argentina for close to 5 years. Most recently he launched the Marketplaces & Amazon-specialized agency Podean in LATAM.
On Fernando’s appointment:
Brainlabs’ Global CEO Daniel Gilbert said, “Wow, I’m overwhelmed that another big-hitter has joined the team. Fernando comes with a proven pedigree building successful teams that deliver high-growth for clients. His extensive work throughout the region means Fernando is the perfect person to lead our rapid international expansion plans across LATAM. He will be instrumental in growing our tech and talent capabilities across the region and enhance and evolve our test and learn culture for the benefit of our clients.”
Stephen Allan, Brainlabs’ Executive Chairman, who worked with Silva in his previous role as Worldwide Chairman & CEO of Medicom, said, “I’m delighted to get the opportunity to work with Fernando again. His knowledge of the LATAM region is unparalleled. It’s a real coup for Brainlabs to have him on board.”
Fernando said, “Brainlabs is a remarkable business, dedicated to client-growth and to attracting and retaining the best talent. I could not be more excited to be joining the agency at such a pivotal time in its growth. I’m really thrilled to have the honor of working again with Steve Allan, as well as being able to work with Daniel & Matt (Adams). I think that with this dream team leading the company, success is guaranteed”
